Dr. Lam An
Assistant Professor of Marketing, University of WinnipegDr. Lam An is an Assistant Professor of Marketing and director of the ICE Behaviour Research Lab at the University of Winnipeg. His research examines consumer decision-making using biometric and behavioral data. His work on artificial intelligence focuses on how individuals perceive and interact with AI technologies in contexts such as healthcare, chatbot interfaces, and service environments.
Dr. An partners with local non-profit organizations to help students develop marketing skills while supporting community initiatives. He received a SSHRC Insight Grant in 2024 for research on disinformation.